Legal notice Open Innovation Contest

LEGAL TERMS AND CONDITIONS FOR THE SUSTAINABILITY, ACCESSIBILITY AND INCLUSION CONTEST “ATLETI LAB OPEN CONNECT POWERED BY TELEFÓNICA”

1. IDENTIFICATION OF THE COMPANY ORGANISING THE CONTEST

  • OWNER: Club Atlético de Madrid, S.A.D. (hereinafter, the “Club”)
  • REGISTERED ADDRESS: Avenida de Luis Aragonés, 4, 28022, Madrid.
  • Tax ID number: A-80373764
  • PUBLIC REGISTRY: Madrid Commercial Registry in Volume 3834, Folio 1, First Entry, Page M-64416.
  • EMAIL: atletilab@atleticodemadrid.com

2. PURPOSE

This document establishes the general legal terms and conditions (hereinafter, the “Legal Terms and Conditions”) governing access, registration and browsing on the website “atletilabopenconnect.com” (hereinafter, the “Website”), owned by the Club, by its participants (hereinafter, the “Participants” or, in the singular, the “Participant”), as well as participation in the contest organised by the Club provisionally or definitively entitled “Atleti Lab Open Connect powered by Telefónica” (hereinafter, the “Contest”).

3. PERSONAL SCOPE

Only the following may participate in the Contest: (i) commercial entities duly registered in the Commercial Register at the time of participating in the Contest; (ii) those that have a product on the market related to sustainability, accessibility or inclusion; and (iii) those that comply with all the requirements set out in these Conditions.

On the other hand, the following are excluded from participating in the Contest:

  • Companies, advertising agencies or promotional agencies involved in the organisation or promotion of this Contest, including its sponsors.
  • Companies belonging to employees, directors and advisors of the Club or its sponsors.
  • Companies belonging to relatives up to the second degree of kinship of the employees, directors and advisors of the Club or its sponsors.
  • Those companies or individuals who have participated fraudulently, falsely, with profiles that do not correspond to reality or that may belong to internet automation and acquisition systems or profiles classified as unsafe or created illegitimately.
  • Minors under the age of 18.

4. TERRITORIAL AND TEMPORAL SCOPE

There will be no territorial limits for participation in the Contest.

The period for participation in the Contest will open on 24 October 2025 and will run until 30 January 2026. Applications received outside this period will not be considered, unless the Club decides to extend the period of participation in the Contest, which will be communicated by the Club.

The Club reserves the right to suspend, postpone, cancel or modify the duration of the Contest at any time prior to its completion, for justified reasons, which will be published on the Website.

5. HOW TO ENTER THE CONTEST

Participation in the Contest is free of charge, so no payment is required to participate. However, the Participant shall be responsible for any expenses related to participation in the Contest, including, but not limited to, travel, subsistence and/or accommodation expenses that may be necessary, unless the Club indicates otherwise in writing.

To participate in the Contest, the Participant must enter the Website and complete the Contest registration form. The Participant must submit all the information requested via the Website.

Only one entry per company and/or registered user will be permitted.

Entries that are incorrect, incomplete or similar, and/or that have been submitted after the deadline or do not comply with the requirements of these Terms and Conditions, will not be valid.

Furthermore, entries that include any of the following elements in any submission related to the Contest, including videos or other content posted on third-party platforms, will not be valid: (a) vulgarity, profanity, nudity, or adult-oriented, sexually explicit, or inappropriate material; (b) materials related to lotteries or gambling; (c) explicit language or content, images of violence or promotion of illegal activities; (d) content that violates intellectual and/or industrial property rights or laws; (e) false, slanderous, defamatory, derogatory, offensive or libellous material; (f) content that denigrates, disparages or reflects negatively on the Club and its sponsors, its employees, directors and advisors, or football as a sport; (g) tobacco, electronic cigarettes, alcohol or drugs; (h) dangerous stunts or real weapons of any kind, including, but not limited to, guns, knives or projectiles; (i) material that promotes intolerance, racism, hatred or harm against any group or individual or that promotes discrimination on the basis of race, sex, religion, nationality, disability, sexual orientation, age or any other grounds protected by law, ordinance or regulation; (j) audio, visual and/or multimedia content owned by third parties; and (k) material that is illegal or violates or is contrary to the laws or regulations of any jurisdiction in which the submission was created, including, but not limited to, laws relating to privacy or publicity rights.

Each Participant guarantees the accuracy of the information provided before or during participation in the Contest. Any inaccurate statement will result in the loss of the right to have their score counted.

Any entries that do not meet the above requirements will not be considered valid and will therefore not be eligible to participate in the Contest.

6. ACCEPTANCE

Participation in this Contest implies full and unreserved acceptance of the Terms and Conditions set forth in this document, which shall be binding on all Participants, who waive any claim regarding these Conditions.

7. CONTEST STAGES AND SELECTION OF THE WINNER

The stages of the Contest will be as follows:

  1. FIRST STAGE: Registration for the Contest. Participants may submit their applications from 24 October 2025 to 30 January 2026. In order for applications to proceed to the review stage, they must pass the Club’s Compliance validation.
  2. SECOND STAGE: Review of applications and selection of finalists. A jury made up of Club and Telefónica staff will analyse and evaluate all applications internally, taking into account the following criteria in particular:
    • Innovation: level of originality and differentiation of the proposed solution.
    • Impact: potential to generate real improvements in sustainability and accessibility within the Club.
    • Feasibility: ease of implementation of the solution in the short term.

    The Club reserves the right to conduct interviews and/or meetings with companies whose proposals are of interest, in order to further evaluate their applications. The selected participants will move on to the Third Phase.

  3. THIRD PHASE: Selection of the winner and conclusion of the Contest. A jury made up of members of the Club and Telefónica will select the winning project from among all the Participants at a time to be determined between March, April, May or June 2026 (the date will depend on the number of projects to be analysed). To this end, the Club reserves the right to request a public or private pitch from the selected entities before making a decision on the winner. Participation in these pitches will be an essential requirement for winning the Contest.
  4. FOURTH STAGE: End of the Contest. The jury will analyse and evaluate the finalists and select a single winner (hereinafter, the “Winner”). The jury’s decision regarding the Contest will be final. The Winner will be announced on the official platforms deemed appropriate by the Club and/or those of the Contest sponsor, such as social media and communication channels.

8. FINANCIAL CONTRIBUTION TO THE PROJECT

The Winner will be given the opportunity to develop the project submitted to the Club. To this end, the Club will make a maximum financial contribution of TEN THOUSAND EUROS (€10,000) exclusively to cover the costs of implementing the project during the 2026/2027 football season. This contribution does not constitute a cash prize or a direct payment to the Winner, but rather a budget limit that the Club will assume for the execution of the project, in accordance with the conditions stipulated in these Legal Terms and Conditions.

The financial contribution will be paid by the Club upon presentation of supporting invoices and after signing the necessary contracts and agreements to ensure the correct implementation and execution of the project. Any costs exceeding this limit must be isolated in the participant’s proposal.

The financial contribution is subject to the applicable tax and accounting obligations, and it is the Winner’s responsibility to comply with these in relation to invoicing and corporate income tax returns or other applicable regulations.

The Club shall not be liable for circumstances that prevent the execution of the project in the event of force majeure, unforeseeable circumstances or causes beyond its control.

The Winner’s total or partial waiver of the Club’s financial contribution shall not give rise to any right to compensation or indemnification.

The Contest may be declared void if the conditions set out are not met.

In relation to the development of the project, the necessary contracts and agreements must be signed to ensure that it is implemented and developed safely and in accordance with current legislation.

9. LIABILITY

The Club organises this Contest in good faith and shall not be liable for any loss or damage caused by any person’s participation in the Contest, or in relation to the financial contribution, for reasons beyond its control. By participating in the Contest, Participants release and hold harmless the Club from any liability arising from claims that may result from their participation in the Contest or from the financial contribution.

The Club also reserves the right to invalidate the participation of those users who attempt to participate through fraudulent means, or for fraudulent or illegal purposes. All of this is without prejudice to the appropriate legal measures that may be taken depending on the circumstances of each case, in addition to the cases mentioned above in the event of force majeure or unforeseeable circumstances, among others.

The Club shall be exempt from any liability to Participants if, due to force majeure or legal requirements, this Contest has to be cancelled or suspended, in which case Participants will be duly notified.

10. IMAGE RIGHTS AND INTELLECTUAL PROPERTY

In relation to the project, and for the purpose of publicising the Contest, Participants grant the Club the following powers:

  • The Club is authorised to capture, fix, record, broadcast, disseminate and publicly communicate images and/or photographs taken or provided in the course of the Contest in all its phases, including collaboration in the implementation of the selected project. This authorisation includes, where applicable, the image of the Participant’s employees involved in the Contest, as well as the reproduction, distribution and public communication, in whole or in part, of such images or photographs, either individually or in conjunction with other images, photographs or drawings, without any time or geographical limitation, and without any right to compensation or remuneration.
  • Likewise, the Participant authorises the Club, without limitation, to reproduce, distribute and/or publicly communicate the trademarks and/or logos of the participating company, including the display of the image of its employees in relation to the images recorded or photographs taken in the context of the Contest and its collaboration with the Club in the implementation and development of the Project. The Club may exclusively exploit, with the power to assign to third parties on an exclusive or non-exclusive basis, the images and/or photographs derived from the Contest and/or the development of the project through any medium, for the maximum period of time permitted by intellectual property legislation and worldwide, all within the context of the Contest and the project.
  • Contest Participants undertake and are responsible for ensuring that they are the owners of the intellectual property rights or rights necessary for the Club to exploit the images and photographs derived from the Contest. Likewise, Participants grant the Club the use of any material produced for the Contest by any means and in any format known or invented in the future, for the maximum time permitted by law and without territorial limitation, for the purposes of advertising and promoting the Contest.
  • Similarly, Participants grant the Club an exclusive licence, with the power to assign it in turn to third parties, free of charge, worldwide and for the maximum time permitted by law, to use the materials derived from the promotion of the Contest and the project, including their reproduction, distribution and public communication in any medium, without territorial or temporal limitation. Any commercial exploitation other than the promotion of the Contest shall require the express agreement between the Club and the Participant. Any rights not expressly granted shall be reserved by the Club.

The Club is the owner or, where applicable, holds the corresponding licences for the intellectual and industrial property rights of the Website, as well as those corresponding to the information, materials, products and other content thereof, including, source code, designs, navigation structure, images, graphics, audiovisual content, photographs, texts, programming codes, databases, trademarks, logos and any other distinctive signs and protectable elements displayed or used on the Website.

Under no circumstances shall access, browsing and use of the Website by the Participant imply a waiver, transfer, licence or total or partial assignment of any intellectual or industrial property rights by the Club. The Club only grants the Participant a limited, non-transferable, revocable, non-sublicensable and non-exclusive licence to access and use the Website on the Participant’s device. Any rights not expressly granted shall be reserved by the Club.

The Participant, as well as any third party, shall be restricted in particular, without limitation, from carrying out the following actions: (i) decompiling or reverse engineering the Website; (ii) linking, mirroring or framing any part of it and/or its contents; (iii) deploying or launching any type of programme to perform any action related to data mining or actions intended to damage the operation and functionality of the Website; and (iv) removing, modifying or any similar action intended to alter the Club’s copyright on its registered trademark, its Website or its contents or those of any third party.

Furthermore, no content on the Website may be modified, copied, distributed, framed, reproduced, reused, downloaded, extracted, displayed, transmitted or sold in any way by any means, in whole or in part, without the prior written consent of the Club. Any other use of the contents of the Website is strictly prohibited.

Likewise, it is prohibited to remove or manipulate copyright notices or any other credit identifying the owners of the rights to the contents of the Website, as well as technical protection devices, digital prints or any protection mechanism or information incorporated into the Website.

Participants acknowledge that the Club is the exclusive owner of its trademarks, logos, trade names and any other assets protected by intellectual or industrial property rights. Consequently, Participants are not authorised to use the name, logo, trademark, trade name or any other Club asset that can be protected by intellectual or industrial property rights, nor to identify themselves as collaborators of the Club or publish their connection with the Club in any way. To do so, the SUPPLIER must obtain the relevant authorisations and/or licences from the Club allowing it to use the CLUB’s assets under the conditions stipulated at any given time.

11. PUBLICATION OF THE IDENTITY OF PARTICIPANTS

The Club may make public the identity of the Participants in any of the phases of the Contest, including their name, trade name, brands and/or logos, through its official channels and media, as well as those of the Contest sponsors, such as social networks, website and other media.

Likewise, Participants authorise the Club, from the moment of acceptance of these Legal Terms and Conditions, to capture, fix, reproduce, disseminate and publicly communicate images, photographs and/or recordings made during their participation in any phase of the Contest, including interviews, presentations and/or pitch sessions, as well as the image and voice of employees linked to the project. This authorisation is granted without any time or geographical limitations and without the right to any compensation.

Similarly, Participants authorise the Club to reproduce, distribute and publicly communicate their brands and/or logos in connection with the dissemination of the Contest and the project, in any medium, whether physical or digital.

12. RULES FOR USE OF THE WEBSITE

It is not permitted, and therefore you will be solely responsible for the consequences, to access, browse or use the Website for illegal or unauthorised purposes, whether for financial gain or not. In particular, and without the following list being exhaustive, it is prohibited to:

  • Using the Website in any way that may cause damage, interruptions, inefficiencies or defects in its operation or in third-party devices;
  • Using the Website for the transmission, installation or publication of any virus, Trojan horse, worm, logic bomb, malicious code or other harmful programmes or files;
  • Using the Website to transmit material for advertising or promotional purposes, including spam, chain emails or similar;
  • Use the Website in a manner that constitutes a violation of the rights of the Club or any third party;
  • Use the Website to transmit or publish any material that is defamatory, offensive, racist, vulgar, derogatory, pornographic, or of an obscene or threatening nature, or that may annoy, harm or merely affect any person;
  • Using the Website to collect personal data from other users;
  • Use the Website illegally, contrary to good faith, morality and/or public order;
  • Accessing any section of the Website, other systems or networks connected to it, any Club server or the services offered through the Website without authorisation by means of hacking or falsification, password extraction or any other illegitimate means;
  • Carrying out any action that causes disproportionate or unnecessary saturation of the Website’s infrastructure or the Club’s systems or networks, as well as the systems and networks connected to the Website itself.

Failure to comply with any of the above obligations on your part may result in the Club taking appropriate measures under the law in the exercise of its rights or obligations.

13. WEBSITE RESPONSIBILITIES AND GUARANTEES

The Club shall endeavour to ensure that all content on the Website is appropriate and correct at all times. If errors are found in the content of the Website, faults or any other cause that may be detrimental to its normal functioning and/or the availability of the Services, the Club shall endeavour to resolve them as soon as possible. Notwithstanding the foregoing, the Club declines all obligation or responsibility in relation to the content available on the Website and reserves the right to update or delete any content, as well as to limit or deny access, temporarily or permanently, to any Participant.

In particular, the Club cannot guarantee the reliability, usefulness and accuracy of all the information, services and/or content available on the Website, nor the usefulness and accuracy of the documentation provided therein.

The Club cannot guarantee and shall not be liable for:

  • The continuity of the content and services available on the Website;
  • The absence of errors on the Website and/or in the Services;
  • The absence of viruses and/or any other harmful components on the Website or on the server that provides it, it being the responsibility of the Participant to equip their systems and devices with appropriate tools to detect and disinfect such harmful components;
  • The invulnerability of the Website or the security measures adopted, as well as possible security errors or infringements that may be caused as a result of access by the Participant or any other user using an infected device;
  • The lack of usefulness or malfunctioning of any of the contents of the Website and/or the Services;
  • Damages or losses caused by any person who violates the Legal Terms and Conditions, whether caused to themselves or to third parties;
  • Delays, deletion, erroneous delivery or personal settings of the Website;
  • Decisions made by the Participant as a result of information provided through the Website, or any damage caused to the Participant or third parties as a result of actions taken based solely on the information contained on the Website. In this regard, the Club cannot guarantee the reliability, accuracy and/or veracity of the information provided through the Website to the extent that such information is provided by third parties;
  • Damage caused to the Participant’s devices or those of third parties during their use of the Website;
  • Damages of any nature that may arise from accessing or using the contents of the Website;
  • Intellectual or industrial property infringements by third parties, or infringements by third parties that may affect the Participant and other users of the Website, as well as other websites and/or systems operated by the Club;
  • Consequences arising from the malfunctioning of the Participant’s browser or the use of outdated versions thereof;
  • The unlawful, negligent, fraudulent use of the Website or its contents or services by Participants, contrary to the Legal Terms and Conditions, good faith and public order;
  • Damages of any kind caused to the Participant as a result of failures or disconnections of telecommunications networks or any other electronic systems that cause the suspension, cancellation or interruption of the Services and/or affect the availability of the Website at any time.

The Club has taken the necessary measures, within its means, to ensure the functioning of the Website and to minimise system failures, both from a technical point of view and in terms of the content published on the Website.

If the Participant becomes aware of the existence of any illegal or illicit content or content that infringes the rights of third parties, they must notify the Club immediately so that appropriate measures can be taken.

The Club reserves the right to deny access to the Services for any reason and/or to interrupt them, either totally or partially, at any time and without prior notice. Use of the Website is subject to all applicable laws and regulations, and the Participant shall be solely responsible for the content of any communications sent through the Website.

In any case, the Club shall not be liable for any delay or failure to perform its obligations under these Legal Terms and Conditions if the delay or failure is due to any cause beyond its reasonable control, such as: force majeure, problems accessing the Internet, technological problems beyond diligent and reasonable management, actions or omissions of third parties, among others. In all the aforementioned cases, which are beyond the control and due diligence of the Club, there shall be no compensation for the Participant for damages or losses, to the extent permitted by applicable law.

14. PARTICIPANT’S RESPONSIBILITIES AND GUARANTEES

The Participant shall be responsible for:

  • a. Any act that contravenes the content of these Legal Terms and Conditions and/or any other conditions in force on the Website, the law, morality, generally accepted social customs or norms, and public order.
  • b. Any damage or loss that may arise from misuse, negligence or non-compliance by the Participant in their use of the Website and/or the services, including, but not limited to, these Legal Terms and Conditions, applicable legislation and/or any instructions, guidelines or recommendations made by the Club.
  • c. Accuracy and completeness of the information provided by the Participant when accepting and executing the Legal Terms and Conditions.
  • d. Compliance with these Legal Terms and Conditions.

The Participant undertakes to indemnify, defend and hold harmless the Club, including its directors, shareholders, successors, affiliates, employees, agents and representatives, from and against any costs, claims, demands, liabilities, expenses, losses, damages, including attorneys’ fees, arising out of or resulting from the Participant’s use of the services.

The Participant also agrees to indemnify the Club for any legal fees incurred by the latter, acting reasonably, in the investigation or enforcement of its rights under these Legal Terms and Conditions.

15. LINKS

The Club does not authorise the establishment of links to the Website from other websites or digital channels that contain material, information or content that is illicit, illegal, degrading, obscene and, in general, that contravenes the law, morality or public order, or generally accepted social norms.

The Club does not have the authority or the human and technical resources to know, control or approve all the information, content, products or services provided by other websites that have established links to the Website.

The Club accepts no responsibility for any aspect of the websites that establish this link to the Website; specifically, by way of example and without limitation, for their operation, access, data, information, files, quality and reliability of their products and services, their own links and/or any of their content in general.

In any case, the Club reserves the right to prohibit links to the Website and to demand their removal when they do not comply with the conditions set out in this section.

16. CONFIDENTIALITY

All information, documentation, software and materials made directly or indirectly available to Participants in connection with the Contest by the CLUB and/or the Sponsors shall be treated as confidential material for all purposes and may not be disclosed or transmitted to a third party by the participant, nor commercially exploited by the participant. Therefore, Participants undertake not to disclose any confidential information derived from the Contest and/or related to their participation therein, without the prior and express authorisation of the CLUB.

17. DATA PROTECTION

In accordance with the provisions of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data and repealing Directive 95/46/EC (hereinafter, “GDPR”) and Organic Law 3/2018, of 5 December, on the Protection of Personal Data and Guarantee of Digital Rights (hereinafter, “LOPDGDD”) all personal data provided during your participation in the Contest will be processed by the Club in accordance with the provisions of the Privacy Policy: https://www.atleticodemadrid.com/pdf/Privacy_Policy_Open_Innovation.pdfhttps://www.atleticodemadrid.com/pdf/Privacy_Policy_Open_Innovation.pdf.

Participants are informed that their data will be processed for the following purposes, among others: (i) to manage participation in the Contest, (ii) to deliver the Prize, (iii) to manage advertising related to the Contest, and (iv) to communicate them to Telefónica as a collaborating entity. The legal basis that legitimises this processing is the execution of the contractual relationship derived from participation in the Contest.

The data will be kept for the time necessary to deliver the Prize and until any legal actions arising from the Contest have expired. In relation to the publication or processing of images or videos taken during the Contest, these will be kept until the Participant expresses their opposition.

Participants’ data may be communicated to Telefónica and, where appropriate, made available to third parties solely in compliance with legal obligations or regulatory requirements. Under no circumstances will international data transfers be made.

Participants have the right to revoke their consent to receive commercial communications, as well as to exercise their rights of access, rectification, erasure, objection, restriction of processing and portability, by sending their request to the DPO at the following email address: datos@atleticodemadrid.com.

Similarly, the Participant may lodge a complaint with the Spanish Data Protection Agency, via the following address https://www.aepd.eswww.aepd.es, when the Participant considers that their rights under the applicable data protection regulations have been violated.

18. SAFEGUARD CLAUSE

All clauses or points in these Legal Terms and Conditions must be interpreted independently and autonomously, and the rest of the provisions shall not be affected if one of them is declared null and void by a final court ruling or arbitration decision. The affected clause or clauses shall be replaced by another or others that preserve the effects pursued by the Legal Terms and Conditions of the Website.

19. DISPUTE RESOLUTION

Current legislation shall determine the laws that shall govern and the jurisdiction that shall hear disputes between the Club and the Participants. However, in cases where such current regulations provide for the possibility for the parties to submit to a specific jurisdiction, the Club and the Participant, expressly waiving any other jurisdiction that may apply, submit to Spanish law and the Courts and Tribunals of the city of Madrid.

To submit complaints regarding the use of the Club’s services, you may write to the email or postal address indicated in the “Identification” section, and the Club undertakes to seek an amicable solution to the dispute at all times.

Last update: 23 de octubre de 2025
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