Open Connect

Join our global open innovation challenge

We’re looking for companies with disruptive solutions in sustainability, accessibility, and inclusion — partners who can help us drive positive impact and become real agents of change.

If you’re ready to help transform sport and society, this is your opportunity to do it alongside Atlético de Madrid and Telefónica.

Benefits

  • Collaboration: Work directly with Atlético de Madrid and Telefónica.

  • Exposure: Implementation of your solution in an elite sports environment.

  • Prize: The club will provide €10,000 for the launch of the winning project.

Selection Criteria

  • Innovation: The degree of originality and differentiation of the product.

  • Impact: The potential to generate real changes in sustainability within the club.

  • Viability: Ability to implement the solution..

Contest development

Launch

24/10/2025: Opening of the application period for interested companies.

Application Deadline

30/01/2026: Final date for participants to complete their registration.

Winner Announcement

The winning project will be announced before the end of the 2025/2026 season.

Implementation

The winning solution will begin implementation during the 2026/2027 season.

We’re counting on you!

  • For organizations whose products or services focus on sustainability, accessibility, and inclusion.

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Registration

To participate, interested companies must complete the online form, providing their contact information and a detailed description of their proposal that demonstrates how the product works.
Submissions will be evaluated by a panel of experts.

Name (*)

Surname (*)

Company (*)

Email  (*)

Contact number

Web

The project proposal, with a maximum investment of €10,000, must include an explanation of the participant company’s unique value and its connection to sustainability, accessibility, and/or inclusion.

The €10,000 limit, which represents the winner’s prize, will serve as a reference for the jury to compare solutions of equivalent cost, without preventing participating companies from including in their proposal a future evolution of the initial project that may require a higher investment.

Add up to five relevant links to support your proposal